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This Privacy Policy ("Policy") describes how Revelate Media, LLC ("Company," "we," "us," or "our"), a Texas-registered entity, collects, uses, discloses, and protects personal information in connection with our media services, including the website [e.g., www.thisiswhy.health] ("Site"), the program "This is Why with Dr. Busti" ("Program"), and distribution on platforms like YouTube.
We provide educational and informational content hosted by Dr. Busti, accessible globally via the internet. This Policy applies to all users ("you" or "your"), regardless of location, but is governed by Texas and U.S. federal laws. If you are in the EU, California, or other jurisdictions with specific privacy laws, additional provisions apply as noted. By using our services, you consent to these practices. If you disagree, please do not access the Site or Program.
We may update this Policy; changes will be posted here with the "Last Updated" date. Continued use constitutes acceptance. Last Updated: September 30, 2025.
We collect personal and non-personal information to operate, improve, and personalize our media services. Categories include:
- Personal Information: Data that identifies you, such as name, email address, postal address, phone number, or payment details (if applicable for subscriptions via Memberstack).
- Sensitive Personal Information: Under laws like TDPSA or GDPR, this may include health-related data if voluntarily shared (e.g., in comments), location data, or demographic details. We do not intentionally collect sensitive data without consent.
- Usage Data: Non-identifying info like IP address, browser type, device identifiers, pages viewed, time spent on content, and referral sources.
- Content Interaction Data: Preferences for Program episodes, search queries on the Site (via Jetboost), or newsletter subscriptions (via Mailchimp).
- Automated Data: Cookies, pixels, and trackers collect browsing habits for analytics and targeted content.
We do not collect information from children under 13 without verifiable parental consent, in line with COPPA.
Information is collected:
- Directly from You: When you sign up for memberships (Memberstack), subscribe to emails (Mailchimp), submit forms, or interact with content.
- Automatically: Via cookies, web beacons, and server logs on the Site (hosted by Webflow) and YouTube embeds.
- From Third Parties: Aggregated analytics from partners or social media integrations.
- Globally: If accessing from outside the U.S., data may be collected similarly, but we comply with local laws where applicable (e.g., GDPR consent requirements for EU users).
We use information for legitimate business purposes, such as:
- Providing and personalizing the Program and Site content.
- Sending newsletters, updates, or promotional materials (with opt-out options).
- Analyzing audience engagement to improve services.
- Processing payments or memberships.
- Complying with legal obligations, like responding to subpoenas.
- Under TDPSA, we conduct data protection assessments for high-risk activities, such as targeted advertising or selling data (if applicable).
We do not sell personal data without explicit consent, as required by TDPSA, CCPA/CPRA, and GDPR.
We share information only as necessary:
- With Service Providers: Such as Webflow (hosting), Memberstack (memberships), Jetboost (search features), Mailchimp (email), and YouTube (streaming). These providers are bound by contracts to protect data and not use it for their own purposes.
- For Business Transfers: In mergers, acquisitions, or asset sales.
- Legally Required: To comply with laws, prevent fraud, or protect rights.
- Aggregated/Anonymous Data: Shared with advertisers or partners without identifying individuals.
We do not share with unaffiliated third parties for their marketing without consent. For EU users (GDPR), sharing is based on legitimate interests or consent, with safeguards for international transfers.
Our Site integrates third-party tools:
- Webflow: For site building; see their privacy policy at https://webflow.com/legal/privacy.
- Memberstack: For user accounts; see https://docs.memberstack.com/hc/en-us/articles/11419812024347-Privacy-Policy.
- Jetboost: For dynamic features; see their policy at https://www.jetboost.io/privacy.
- Mailchimp: For emails; see https://mailchimp.com/legal/privacy/.
- YouTube: For video streaming; governed by Google's privacy policy at https://policies.google.com/privacy.
We are not responsible for third-party practices. Links to external sites (e.g., sponsor websites) are provided for convenience; review their policies.
As a Texas-based company with global access, data may be transferred to or stored in the U.S. or other countries. For EU users (GDPR), we use Standard Contractual Clauses or other approved mechanisms for transfers. California users (CCPA/CPRA) have similar rights regardless of location. We ensure equivalent protections, but users acknowledge potential differences in foreign data laws.
Depending on your location, you have rights:
- Under TDPSA (Texas Residents): Access, correct, delete, or port your data; opt-out of targeted ads, profiling, or sales. Submit requests via [email/contact form].
- Under CCPA/CPRA (California Residents): Similar rights, plus opt-out of sharing for behavioral advertising. We honor Global Privacy Control signals.
- Under GDPR (EU Residents): Additional rights like objection to processing or withdrawal of consent. We appoint a Data Protection Officer if required.
- General Rights: All users can opt-out of marketing emails, manage cookies, or request data deletion.
Requests are processed within 45 days (extendable under law). We may deny requests if they violate others' rights or are excessive. No discrimination for exercising rights.
We implement reasonable security measures (e.g., encryption, access controls) to protect data, but no system is infallible—we disclaim liability for breaches. Data is retained only as needed (e.g., 2 years for analytics) or required by law, then securely deleted.
Our services are for users 18+. We comply with COPPA by not knowingly collecting data from under-13s. If discovered, we delete it. Parents can contact us at customerservice@thisiswhy.health for review/deletion.
We notify of material changes via email or Site notice. Review periodically.
For questions, rights requests, or complaints:
- Email: customerservice@thisiswhy.health
For Texas residents, file complaints with the Texas Attorney General at https://www.texasattorneygeneral.gov/consumer-protection/file-consumer-complaint.
